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Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera (with 28-70mm Lens)Prepare to be inspired. The Sony Alpha 7 IV's true-to-life resolution and remarkable AI-powered autofocus complement a range of world-class features at the cutting edge of imaging technology. Go beyond basic with 33-Megapixel full-frame sensor for outstanding still images and 4K movie quality. This Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera comes equipped with a FE 28-70mm F3.5-5.6 OSS Lens (SEL2870), so you can get right into shooting as soon as you get it.33MP High-Resolution Full-Frame SensorThe full-frame 33MP Exmor R back-illuminated CMOS sensor delivers outstanding speed and superb image quality. The use of copper wiring contributes to higher transmission speeds and faster AD (analog to digital) conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording up to 60p. The sensor also provides improved color reproducibility, low-noise performance at all sensitivities, 15+stop dynamic range, and increased AF (autofocus) speed and precision performance. Experience improved levels of color gradation and detail rendering as well as soft, natural-looking human skin textures.BIONZ XR Image Processor For Up To 8x Processing SpeedThe BIONZ XR engine, also used in the Sony Alpha 1 and Alpha 7S III models, provides up to an 8x increase in processing speed. The engine concentrates real-time processing of AF (autofocus), image recognition, and image quality adjustment to minimize processing latency for greatly increased movie and still processing power. The user interface, network, and file management processing are distributed to deliver a fast response regardless of real-time processing load.Beautiful Images With Reduced NoiseBuilding on the capabilities of the back-illuminated Exmor R image sensor, the powerful BIONZ XR processing engine reveals even higher subjective resolution combined with exquisite detail and texture even in medium and high sensitivity ranges. Impressively low levels of noise are achieved throughout the standard range of ISO 100-51200 (expandable to ISO 50-204800 for stills and ISO 100-102400 for movies).Wide, 15-Stop Dynamic RangeTaking advantage of the camera's full dynamic range of 15 stops, the Alpha7 IV uses image data from the sensor's 33-megapixels1 to render remarkably delicate detail in landscapes and scenery. This stunning image quality is based on Sony's unrivaled experience at the front lines of both still-image and movie creation.4K 60p Recording, 4:2:2 10-Bit RecordingThe Alpha 7 IV gives you an impressive range of video recording options. Full pixel readout without binning allows 4K 60p11 recording in Super 35 mode providing high-resolution smooth footage that can be edited to 2x and 2.5x slow-motion when rendered to 30p or 24p in post-production, and 4K 24p or 30p full pixel readout without binning in full-frame with 7K oversampling. For highly detailed and rich 4K content.7K Oversampling For Beautifully Expressive, Richly Detailed Images Thanks to the increased 33MP1 resolution, the Alpha 7 IV oversamples 7K when recording full-frame 4K movies at up to 30p, resulting in high-resolution, highly detailed 4K for beautifully expressive, rich images. Select the mode that best suits your purpose, and let the camera deliver.Beautiful Color Expression Made Simple, with S-CinetoneThe Alpha 7 IV supports S-Cinetone, based on expertise gained through the development of the VENICE CineAlta professional cinema camera line. This look is responsible for the beautiful skin tones for which Cinema Line cameras like the FX9, FX6, and FX3 are widely acclaimed. It delivers natural mid-tones for healthy-looking skin color, plus soft colors and gorgeous highlights. It's easy to create a more expressive look for your movie imagery without post-editing since S-Cinetone is processed in-camera.DJI RS 3 Gimbal StabilizerWith every detail, DJI RS 3 delivers a flexible and efficient shooting experience to solo creators and independent crews. Light and sleek, it provides professional stabilization and efficient control for more creative freedom and endless possibilities. DJI RS 3 is ready when you are.Quick-Release PlatesWith dual-layered quick-release plates, mounting a camera onto RS 3 is fast and convenient, with no need to re-balance the gimbal after swapping out a new battery or memory card.A newly added fine-tuning knob on the tilt axis allows the camera to slide forward or backward with millimeter-grade precision to achieve accurate balancing more easily when changing lenses.Automated Axis LocksRS 3 lets you get up and running instantly. When the gimbal is powered off, press and hold the power button, and the three axes unlock while the gimbal expands automatically, allowing you to start working within seconds. Press the power button once, and the axes automatically lock and enter sleep mode, making transportation and travel significantly more efficient. Press and hold the power button and it will fold and lock automatically.Wireless Shutter ControlBy implementing Dual-Mode Bluetooth, RS 3 supports wireless shutter control, saving time and effort with every use. After the initial Bluetooth pairing, you can control video and photo shooting by simply pressing the record button on the stabilizer. Previously paired cameras can automatically reconnect after the first use, eliminating the need for a camera control cable.Excellent Weight-to-Payload RatioWeighing only 1.3 kg/2.8 lbs (including gimbal, battery grip, and quick-release plates), RS 3 can be held easily in one hand, while its 3kg/6.6lb load capacity is more than enough to support mainstream cameras, including the Sony A7S3 or Canon R5 with a 24-70mm F2.8 lens.3rd-Gen RS Stabilization AlgorithmThanks to a next-generation RS stabilization algorithm, RS 3 provides enhanced stability in any scenario.Laboratory sampling data shows RS 3 provides a 20% increase in stability over RSC 2, effortlessly managing low-angle shots, running scenarios, or switching between high and low positions.Beyond SmoothWith SuperSmooth mode the RS 3 will increase motor torque to further enhance stabilization, delivering stable footage even in fast-moving scenarios or when 100mm-equivalent focal lenses are used.1.8-Inch OLED TouchscreenCompared with the black and white screen of RSC 2, RS 3 is equipped with a 1.8-inch OLED full-color touchscreen with an 80% larger display. It also supports most Ronin app settings, providing intuitive and precise control together with the redesigned user interface.Instant Mode SwitchingBy simply sliding the new gimbal mode switch, you can alternate between Pan follow, Pan and Tilt follow, and FPV modes. The FPV mode selection is also customizable to 3D Roll 360, Portrait, or Custom, allowing you to adjust your equipment and get started fast.Customizable Front DialRotating the front dial allows you to control zoom or focus. It can also be customized to control the camera's shutter, aperture, ISO, or gimbal movements, making it exceptionally convenient for single-handed operation.Monitoring via SmartphoneRS 3 supports the Ronin Image Transmitter (previously known as the Ronin RavenEye Image Transmitter) to transmit 1080p/30fps HD live feeds directly to a mobile device. The maximum transmission distance is 200 meters and the end-to-end transmission latency is as low as 60 ms. A smartphone can also be attached to the NATO port on RS 3 with the phone holder for wireless monitoring.
Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera (with 28-70mm Lens)Prepare to be inspired. The Sony Alpha 7 IV's true-to-life resolution and remarkable AI-powered autofocus complement a range of world-class features at the cutting edge of imaging technology. Go beyond basic with 33-Megapixel full-frame sensor for outstanding still images and 4K movie quality. This Sony Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera comes equipped with a FE 28-70mm F3.5-5.6 OSS Lens (SEL2870), so you can get right into shooting as soon as you get it.33MP High-Resolution Full-Frame SensorThe full-frame 33MP Exmor R back-illuminated CMOS sensor delivers outstanding speed and superb image quality. The use of copper wiring contributes to higher transmission speeds and faster AD (analog to digital) conversion, while fast sensor readout enables 10-bit 4:2:2 4K recording up to 60p. The sensor also provides improved color reproducibility, low-noise performance at all sensitivities, 15+stop dynamic range, and increased AF (autofocus) speed and precision performance. Experience improved levels of color gradation and detail rendering as well as soft, natural-looking human skin textures.BIONZ XR Image Processor For Up To 8x Processing SpeedThe BIONZ XR engine, also used in the Sony Alpha 1 and Alpha 7S III models, provides up to an 8x increase in processing speed. The engine concentrates real-time processing of AF (autofocus), image recognition, and image quality adjustment to minimize processing latency for greatly increased movie and still processing power. The user interface, network, and file management processing are distributed to deliver a fast response regardless of real-time processing load.Beautiful Images With Reduced NoiseBuilding on the capabilities of the back-illuminated Exmor R image sensor, the powerful BIONZ XR processing engine reveals even higher subjective resolution combined with exquisite detail and texture even in medium and high sensitivity ranges. Impressively low levels of noise are achieved throughout the standard range of ISO 100-51200 (expandable to ISO 50-204800 for stills and ISO 100-102400 for movies).Wide, 15-Stop Dynamic RangeTaking advantage of the camera's full dynamic range of 15 stops, the Alpha7 IV uses image data from the sensor's 33-megapixels1 to render remarkably delicate detail in landscapes and scenery. This stunning image quality is based on Sony's unrivaled experience at the front lines of both still-image and movie creation.4K 60p Recording, 4:2:2 10-Bit RecordingThe Alpha 7 IV gives you an impressive range of video recording options. Full pixel readout without binning allows 4K 60p11 recording in Super 35 mode providing high-resolution smooth footage that can be edited to 2x and 2.5x slow-motion when rendered to 30p or 24p in post-production, and 4K 24p or 30p full pixel readout without binning in full-frame with 7K oversampling. For highly detailed and rich 4K content.7K Oversampling For Beautifully Expressive, Richly Detailed Images Thanks to the increased 33MP1 resolution, the Alpha 7 IV oversamples 7K when recording full-frame 4K movies at up to 30p, resulting in high-resolution, highly detailed 4K for beautifully expressive, rich images. Select the mode that best suits your purpose, and let the camera deliver.Beautiful Color Expression Made Simple, with S-CinetoneThe Alpha 7 IV supports S-Cinetone, based on expertise gained through the development of the VENICE CineAlta professional cinema camera line. This look is responsible for the beautiful skin tones for which Cinema Line cameras like the FX9, FX6, and FX3 are widely acclaimed. It delivers natural mid-tones for healthy-looking skin color, plus soft colors and gorgeous highlights. It's easy to create a more expressive look for your movie imagery without post-editing since S-Cinetone is processed in-camera.DJI RS 3 Gimbal StabilizerWith every detail, DJI RS 3 delivers a flexible and efficient shooting experience to solo creators and independent crews. Light and sleek, it provides professional stabilization and efficient control for more creative freedom and endless possibilities. DJI RS 3 is ready when you are.Quick-Release PlatesWith dual-layered quick-release plates, mounting a camera onto RS 3 is fast and convenient, with no need to re-balance the gimbal after swapping out a new battery or memory card.A newly added fine-tuning knob on the tilt axis allows the camera to slide forward or backward with millimeter-grade precision to achieve accurate balancing more easily when changing lenses.Automated Axis LocksRS 3 lets you get up and running instantly. When the gimbal is powered off, press and hold the power button, and the three axes unlock while the gimbal expands automatically, allowing you to start working within seconds. Press the power button once, and the axes automatically lock and enter sleep mode, making transportation and travel significantly more efficient. Press and hold the power button and it will fold and lock automatically.Wireless Shutter ControlBy implementing Dual-Mode Bluetooth, RS 3 supports wireless shutter control, saving time and effort with every use. After the initial Bluetooth pairing, you can control video and photo shooting by simply pressing the record button on the stabilizer. Previously paired cameras can automatically reconnect after the first use, eliminating the need for a camera control cable.Excellent Weight-to-Payload RatioWeighing only 1.3 kg/2.8 lbs (including gimbal, battery grip, and quick-release plates), RS 3 can be held easily in one hand, while its 3kg/6.6lb load capacity is more than enough to support mainstream cameras, including the Sony A7S3 or Canon R5 with a 24-70mm F2.8 lens.3rd-Gen RS Stabilization AlgorithmThanks to a next-generation RS stabilization algorithm, RS 3 provides enhanced stability in any scenario.Laboratory sampling data shows RS 3 provides a 20% increase in stability over RSC 2, effortlessly managing low-angle shots, running scenarios, or switching between high and low positions.Beyond SmoothWith SuperSmooth mode the RS 3 will increase motor torque to further enhance stabilization, delivering stable footage even in fast-moving scenarios or when 100mm-equivalent focal lenses are used.1.8-Inch OLED TouchscreenCompared with the black and white screen of RSC 2, RS 3 is equipped with a 1.8-inch OLED full-color touchscreen with an 80% larger display. It also supports most Ronin app settings, providing intuitive and precise control together with the redesigned user interface.Instant Mode SwitchingBy simply sliding the new gimbal mode switch, you can alternate between Pan follow, Pan and Tilt follow, and FPV modes. The FPV mode selection is also customizable to 3D Roll 360, Portrait, or Custom, allowing you to adjust your equipment and get started fast.Customizable Front DialRotating the front dial allows you to control zoom or focus. It can also be customized to control the camera's shutter, aperture, ISO, or gimbal movements, making it exceptionally convenient for single-handed operation.Monitoring via SmartphoneRS 3 supports the Ronin Image Transmitter (previously known as the Ronin RavenEye Image Transmitter) to transmit 1080p/30fps HD live feeds directly to a mobile device. The maximum transmission distance is 200 meters and the end-to-end transmission latency is as low as 60 ms. A smartphone can also be attached to the NATO port on RS 3 with the phone holder for wireless monitoring.
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